The goal of the campaign is to inspire Aussie travellers to further explore the diversity available on Booking.com to ensure their unique needs are met, empowering them to enjoy truly awesome travel experiences—whatever that means for them—each and every time they book. With over 2 million choices in holiday rentals and apartments, the campaign reinforces that Booking.com really does have the perfect stay for every traveller, budget and occasion.
When a scientist accidentally discovered world's lightest and strongest fibre in 1963, he couldn't have imagined that it would change the world. This incredible ‘superhero' fibre has been used to create ultra strong ropes, bulletproof vests, Formula 1 seat belts, America’s Cup yacht sails and even medical kits. Now, after years of development the fibre is ready to be incorporated in fabrics- and will undoubtedly change the future of sportswear and apparel.
For International bank ING we created a film that shows the commitment to their clients in a powerful visual metaphor. We won't spoil the ending, but we'll give you one hint: "It's orange".
"No matter what business our customers are in, we believe that with our energy, they're always a step ahead."